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Integrated Marketing
Communications

I work with you to manage your marketing projects, while orchestrating a network of freelancers and consultants to produce on-demand marketing assets and outsourced marketing functions. This integrated approach delivers authentic results while still capitalizing on the benefits of outsourced solutions.

Integrated Marcom Services

Hands-on Management

  • Engaging in a continuous process of Discovery, I develop an understanding of your project or business, including its identity, structure, products, services, and unique value proposition. This process is essential for building an effective marketing communications foundation.

  • I collaborate with you and/or your team to define project goals, requirements, and deliverables. Facilitation is also necessary to engage stakeholders and gather the essential data required for the production of marketing communications.

  • I identify and coordinate resources in the execution of marketing projects. This includes engaging experts for specific requirements, assigning tasks, and ensuring a productive collaboration among internal and external contributors.

Outsourced Production

  • I partner with experts to craft your brand, the foundation of your marketing communications. Branding forms the basis for delivering consistent, engaging messages and visuals that connect with your audience, foster trust, and drive stakeholder engagement.

  • I specialize in strategic messaging and value-centric storytelling, simplifying the intricacies of your project or business to effectively convey your unique value, while crafting clear and compelling messages that resonate with your target audience.

  • I collaborate with experts to deliver a wide range of marketing assets, from comprehensive projects like website development and video production to specific items like company profiles and presentations. This extends to outsourced marketing functions (like Social Media Management), delivering on all your marcom requirements.